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NEWS MESSAGE
Pöttinger sets the sails
The annual business report
The Austrian firm Pöttinger closed the 2009/2010 financial year with a turnover of EUR 182 million. The commitment of the nearly 1,150 employees and the solid network of worldwide sales partners have contributed to successfully meeting the challenging developments of the past year. During the last financial year Pöttinger achieved an export quota of 80 percent and a turnover of EUR 146 million in international sales.
 Pöttinger sets the sails |
 Development of turnover in Mio. EUR |
The specialist in grassland and soil cultivation
Grassland technology, accounting for 69 percent in the agricultural technology sector, is the main source of sales, followed by tillage at 19 percent. In the grassland sector, the difficult market conditions in the first six months resulted in a downturn of 15 percent compared to the previous year. Tillage and seed drills showed a decrease of 38 percent, largely due to the turbulent prices of commodities.
Strong on the domestic market
Quality from Austria is in demand among domestic farmers. Consequently, Pöttinger was able to cushion the blow during the recession in Austria, resulting in a downturn of just 14 percent. Pöttinger developed better than the market overall - especially in seed drill technology: in addition to global loader wagon leadership, Pöttinger has now taken the lead in seed drills on the Austrian market, achieving a growth of 23 percent in seed drill sales.
International importance
Around 65 percent of agricultural technology turnover was attributable to five countries: Germany, Austria, France, Switzerland and Czech Republic. The top five turnover growth countries in terms of absolute machine sales compared to the previous year are Poland, Italy, Russia, Norway and Estonia.
 Overall turnover split per market |
Northern Europe and Eastern Europe lead the way in market development
The Nordic and CEE markets achieved visible growth: Norway with an increase of 34 percent, Sweden 9 percent up, Finland a 5 percent increase, Poland was up 19 percent, Ukraine a strong 32 percent up, as well as Russia and the Baltic States producing clear increases. One country in Southern Europe, Italy, also showed considerable growth with an increase of 13 percent.
Agricultural technology with a future
Managing Directors Heinz and Klaus Pöttinger look to the future with optimism: "Our innovations and achievements today, such as global leadership in the loader wagon segment, leadership on the Austrian market with seed drill technology, our international pioneering role in front-mounted mowers and our many years of experience in tillage, form the basis for our continued success tomorrow."
 Dipl.-Ing. Klaus Pöttinger and Mag. Heinz Pöttinger |
 The customer centre in Grieskirchen |
Created: 30.08.2010
